A Mickey Sari? Satya Paul Launches ‘Disney Mono Pop’
For all you Disney-loving masalamommas out there…Wrap Yourself in 9 Yards of Disney
Satya Paul has just launched its retro-modern collection titled ‘Disney Mono Pop by Satya Paul’.
The collection is a collaboration between Disney with iconic fashion brand Satya Paul and features the official Disney mascot Mickey Mouse and his love interest Minnie.
Inspired by the unique interpretations of iconic Disney characters, the Satya Paul design studio has created a nostalgic collection that reflects and reminisces the evolution of Mickey and Minnie over the years. The idea was to render the characters in monochrome to being washed in Sepia, finding hints of colour in their latest avatar, with pop hues and strong graphics.
The collaboration pays homage to the iconic Disney characters by fusing them with one of India’s classic sartorial drapes – the Saree.
“For three decades now, the Satya Paul design studio has been synonymous with distinct print innovation and ground breaking design. Therefore, our collaboration with Disney is an exciting platform to extend the brand’s core vision and we are looking forward to launching this global-Indian line inspired by two of Disney’s iconic characters,” said Sanjay Kapoor, managing director at Genesis Colors, the holding company for Satya Paul.
Every bit as pop as one can imagine the combination of Masaba Gupta and Disney, the collection sticks to the primary theme of the Disney color palette of red, white, black and yellow. The idea behind the collection was to bring out Disney’s archival artwork through to an Indian audience—the answer lies in the graphic printed sarees and scarves in the collection.
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